Marketing without an agency.
You decide, MARLY does the work.
MARLY reviews your website, asks a few questions about your business and proposes search campaigns for Google Ads and Sklik: ad groups, keywords, ad copy and a budget based on how much you earn per customer. You review the proposal, MARLY creates the campaign. Nothing goes live without your approval.
Connects with
The reality today
Marketing today runs across ten open tabs
Google Ads in one, GA4 in another, GTM in a third, LinkedIn in a fourth. The data doesn't connect itself, and nobody has time to piece it together after every campaign.
MARLY holds it together
One place where your website turns into a campaign proposal, the budget gets calculated and the campaign is created in your account. Not another dashboard to browse, but a helper that does the work while you just make the decisions.
MARLY
MARLY holds it together
What MARLY does and how it works
From website to campaign in five steps
- 1
Website and business audit
MARLY reviews your website and its subpages and asks you a few questions: what you offer, to whom and how much you earn per customer. From that it builds a Business Profile you can edit.
- 2
Channel recommendation
Based on your market and type of business, it tells you where advertising makes sense: Google Ads, Sklik or LinkedIn posts. And it explains why.
- 3
Campaign proposal
Ad groups based on your offers and brands, keywords, ad copy and landing pages.
- 4
A budget that makes sense
It calculates the daily budget and cost per click from your budget and margin.
- 5
You approve, MARLY creates it
The campaign is created in your account paused, and you launch it whenever you want. Then in MARLY you see the results, edit ad copy and keywords and prepare LinkedIn posts.
Coming soon: tracking setup (GA4 and GTM), data analysis and working the results into your advertising strategy.
Why MARLY
More than an ad generator
An audit that reads your whole website
It goes through your homepage as well as category and brand subpages. Whatever it finds, such as free shipping or a warranty, it shows you to confirm. Only what you confirm goes into your ads.
Every claim gets checked
Before you see a proposal, MARLY checks it: only numbers from your website or from you, no “best” or “cheapest”, and discounts or “in stock” only with your confirmation. Whatever does not pass, it fixes or rewrites.
Ad groups that do not compete with each other
Each ad group has its own theme and its own landing page on your website. Searches for a brand lead only to that brand's ad group.
Cost per click based on the market
It derives the cost per click from real prices in Sklik and compares it with how much you earn per customer. If the campaign will not pay off, it tells you up front.
Who it's for
Built first for business owners who run their own marketing
Business owners
Manage your advertising on Google and Seznam yourself and keep it under control.
In-house marketers
Less time on tool admin, more time on strategy and content.
Marketing agencies
Prepare first campaigns for new clients faster.
Freelancers & consultants
Prepare professional-grade campaigns for your clients without a team of specialists.
Frequently asked questions
Will MARLY launch anything without me?
No. The campaign is created paused and you always confirm the launch yourself. MARLY never writes to your account without a step from you.
Do I need advertising experience?
No. MARLY explains every number and every recommendation. Experienced users can adjust everything manually.
Which channels does MARLY support?
Search campaigns in Google Ads and Sklik, and LinkedIn posts. Tracking setup in GA4 and GTM, data analysis and working the results into your advertising strategy are coming soon.
Where does MARLY get information about my business?
From your website and from your answers in the audit. MARLY shows you what it found on your website and you decide what is true.
How much does it cost?
MARLY is currently in early access. Join the waitlist and we will get in touch as soon as we open more spots.
About us
We're building MARLY because we did this work by hand ourselves
We're a small team that spent years setting up and managing marketing campaigns for clients. MARLY came out of frustration with how much of that work is repetitive, mechanical steps — and how much valuable signal in the data never gets used because there's no time for it.
Be there from the start
Join the waitlist and be first in line when MARLY launches.
No spam. We'll only write when there's something to say.